Very Peri nail products
Colour focus, Products
‘Very Peri’, a periwinkle blue hue with a violet red undertone, has been unveiled as the Pantone Color of the Year for 2022.
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The global colour authority has picked the shade (PANTONE 17-3938) as ‘ symbol of the global zeitgeist of the moment and the transition we are going through’.
Pantone provides the universal ‘language of colour’ that enables colour-critical decisions to be made by brands and manufacturers. The Color of the Year has been announced every year for 23 years, and Pantone’s colour experts look all over the world for colour influences, including in the entertainment industry, art collections, fashion, popular travel destinations and areas of design, to make their pick.
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The shade selection influences product development and purchasing decisions in multiple industries, including fashion and beauty.
Check out Scratch‘s roundup of Very Peri nail products…
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