THE LATEST NEWS & FEATURES

Norwich nail tech: finding success with a rare neurological condition

By Guest Writer | 20 August 2025

I’m Jade Fox and I have Moebius syndrome: a rare neurological condition that is present from birth and affects facial muscles, speech, eye movement and mobility. I face daily challenges…

[fl_builder_insert_layout id=179982]

Silver nails are trending: here are 20 looks to show off the shine

By Jess Watts | 20 August 2025

A new nail trend is taking over, this time pioneered by TikTok. Content creator, Amanda Chen (@amandasujin), garnered a lot of attention when her video showing her silver nail polish…

Beauty Trends & Innovations Conference to offer insight & inspo to pros & brands

By Helena Biggs | 20 August 2025

Are you free on 24 September and want to level up your trends knowledge and accelerate the growth of your brand? The Beauty Trends & Innovations Conference is returning to…

UCA graduate adds 5,000 false nails to fashion project

By Jess Watts | 19 August 2025

Demitris Zacharia recently graduated from UCA with a BA (Hons) in Fashion Design. His final major project, titled ‘The Good, The Bad and The Glamorous’, caught the eye of Scratch…

Master ‘nailfies’ as a nail tech with these expert photography tips

By Scratch Staff | 19 August 2025

Check out this guide for nail pros who want to capture high-quality nail photos. First impressions matter. Blurry, dark or low-resolution photos can make it difficult for people to properly…

99 fruit nail designs: nail art contest entries & winner reveal

By Rebecca Hitchon | 18 August 2025

The winner of the Scratch Snap nail art contest for August has been announced as Emma Laverton of @failtefae. In a showcase of talent, UK&I techs created salon-style nail designs inspired…

What is the nail matrix?

By Jess Watts | 17 August 2025

If you’ve ever heard the term ‘nail matrix’ and pictured Keanu Reeves in black sunglasses and a trench coat, it may be time to brush up your knowledge of this…

20 trendy & timeless jewel tone nail ideas for gemstone lovers

By Jess Watts | 17 August 2025

As we look towards the coming months, autumn/winter trends are waking from hibernation, ready to take the nail industry by storm. This year, jewel-themed nails are set to be a…

Step inside the nail salon & academy by the sea on the Isle of Wight

By Jess Watts | 16 August 2025

The Gel Art Academy is the passion project of Rebecca Evans, a tech with a love for nail art and education. The cosy salon is located in Rebecca’s home on…

The perfect minimalist mani: what are glass nails?

By Jess Watts | 16 August 2025

We’ve heard of glazed donut nails, soap nails and princess nails – now it’s time for the newest addition to minimalist nail looks: glass nails. Worn by celebrities such as…

FOLLOW US

UPCOMING EVENTS

Builder Gel Workshops with PersoNAILity founder, Jenni Coles

Train in Builder Gel with Celebrity Manicurist and our founder, Jenni Draper Take your skills to the next level with…

Scratch Stars Awards: Entry open

The Scratch Stars Awards is a prestigious annual event that celebrates excellence, innovation and creativity within the UK&I nail sector. Launched in 2012,…