THE LATEST NEWS & FEATURES

Seaside styles stun in nail art contest: check out 55 entries & winner

By Rebecca Hitchon | 22 July 2025

The winner of the Scratch Snap nail art contest for July has been announced as Bethany Allen of @goodwithabrush. In a showcase of talent, UK&I techs created salon-style nail designs…

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Nail expert: the importance of parallel sidewalls for a beautiful nail finish

By Katie Barnes | 21 July 2025

Award-winning nail technician & Katie Barnes Tool Range & Education founder, Katie Clark, offers insight… Parallel sidewalls start at the cuticle zone and end at the free edge. They mirror…

60 chrome nail ideas to help you stay on-trend in 2025

By Scratch Staff | 20 July 2025

Chrome styling has dominated the nail scene for a long while now, and isn’t going anywhere. Check out our pick of versatile design inspiration, from gleaming, natural looks to eye-catching masterpieces,…

What are guava nails: the fruit-inspired summer trend loved by Vanessa Hudgens?

By Rebecca Hitchon | 18 July 2025

Fruit nails have been dominating our social media feeds this summer – but there’s one fruit in particular that’s making a big impact on the nail world, and that’s the…

Sea-inspired nails are trending: make a splash with these 88 nail art ideas

By Rebecca Hitchon | 17 July 2025

Check out entries to the 16 July 2025 nail art challenge from Scratch, in which techs were tasked with creating a design to fit the theme: Marine Manis. Each nail…

BABTAC expands Beauty Collective of experts in mission to improve industry standards

By Rebecca Hitchon | 15 July 2025

The British Association of Beauty Therapy & Cosmetology (BABTAC) has announced 12 new members to its Beauty Collective. The group of over 30 experts across the beauty, business and education…

SPF: what is it & how does it protect the skin?

By Lilly Delmage | 14 July 2025

‘Remember to use SPF!‘ – it’s a commonly used phrase, but what does SPF mean? Here’s everything you need to know… What is SPF? SPF stands for Sun Protection Factor,…

Serve up ace nail looks for Wimbledon with 30 tennis-themed nail art ideas

By Scratch Staff | 13 July 2025

Pimm’s and strawberries and cream anyone? We’re serving up nail art designs to get you in the swing for British tennis tournament, Wimbledon (30 June – 13 July 2025), courtesy…

6 feet poses to nail pedi photos

By Guest Writer | 11 July 2025

Footlogix & Artistic Nail Design brand ambassador for Sweet Squared, Lily Lou Moore, explains how to master her six go-to feet poses for pedi photos… 1. One foot in front…

Don’t miss out on the butter nails trend loved by celebs: here’s 28 mani ideas

By Scratch Staff | 10 July 2025

Butter nails are all over our socials, serving as the perfect hue for the spring and summer months. We’ve rounded up manicures boasting the muted yellow shade to inspire, courtesy…

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UPCOMING EVENTS

Builder Gel Workshops with PersoNAILity founder, Jenni Coles

Train in Builder Gel with Celebrity Manicurist and our founder, Jenni Draper Take your skills to the next level with…

Scratch Stars Awards: Entry open

The Scratch Stars Awards is a prestigious annual event that celebrates excellence, innovation and creativity within the UK&I nail sector. Launched in 2012,…